SERVICES
Marketing for technical industries
10+
YEARS IN TECHNICAL INDUSTRIES
Electrical, infrastructure, finance, engineering, and government. I already know your world.
For B2b, technical and regulated businesses that need senior-level marketing, tangible output, and someone who already understands their world before the first meeting.
2
LINKEDIN CLIENT MAXIMUM AT ANY TIME
Every client gets full attention.
Most businesses in technical industries are good at what they do. Getting that story out of their heads and in front of the right people is where things slow down. Every service here is built to move quickly, deliver something specific, and give you something you can actually use. Pick the one that fits your current need and we'll confirm exactly what you'll have at the end before we start.
WHAT KLD DOES
Three ways we work together
Each service has a defined scope and a clear deliverable. You'll know what you're getting before anything starts.
CONTENT WRITING
Content and case study writing
Most technical businesses describe what they do, not the problem they solve. That gap is costing them visibility, online and in AI search. KLD writes web page content, case studies, thought leadership articles, and product and service announcements that speak to buyers in plain language, show up in search results, and give the right people a reason to call.
From $750 + GST
Single piece. Bundle of three from $1,850 + GST.
RETAINER
LinkedIn content management
Your competitors are showing up on LinkedIn. Their projects are visible and their business is front of mind when a contract opens. If your company isn't doing the same, you're handing that visibility to the businesses that are. KLD manages the full process: strategy, writing, image creation, scheduling, and monthly reporting.
$1,100/month + GST
3-month initial minimum.
6–8 posts per month.
PROJECT-BASED
Senior Marketing Direction
Senior marketing leadership without the full-time hire. Brand and go-to-market strategy, website content audits, agency reviews, and strategic direction for internal teams who need senior oversight to get the work moving in the right direction. Engagements are scoped to a defined deliverable and timeframe, with everything confirmed before work begins.
Price on scope
Quoted after briefing. Fixed deliverables agreed in writing.
Returning clients don't start from scratch. Once we've worked together, smaller tasks, content reviews, quick updates, and minor pieces are available at an agreed hourly rate. No minimum project size, no formal scope required.
HOW IT WORKS
From first conversation to final file
No intake documents to complete before we speak. Just a direct conversation to work out what you actually need.
01
Initial briefing conversation
30 to 60 minutes covering your business, your audience, and what you actually need. No intake documents to complete beforehand. Just a direct conversation.
02
I meet you where you are
After the initial call, you'll have a proposal outlining how I'd approach the project. The follow-up conversation is about getting into the detail, and making sure the brief is solid before anything gets written.
03
First draft, delivered fast
Typically within 5 to 10 business days depending on scope. A complete draft, not an outline that requires another round of meetings to progress.
04
Revised, finalised, ready to use
Leave feedback in tracked changes. Final version typically follows within 2 business days, formatted and ready to publish, schedule, or send.
WHAT CLIENTS SAY
Trusted by people who know their industry.
Ten years in technical industries, doing the work directly. Here's what the people I work with have to say.
"
Kristy has a rare ability to simplify complex information and connect the dots to tell an engaging story. She became a trusted advisor quickly, and I would have no hesitation recommending her to anyone looking for a highly capable communications and marketing professional.
Kersti Muras · Community and Stakeholder Engagement Specialist · City of Newcastle · 2024
